Kuwait

2022 FIFA World Cup: Tourism Springboard or Critical Spotlight?

Despite subjecting the small Gulf state to criticism, over the long term, hosting the 2022 FIFA World Cup enhances Qatar’s brand recognition and can help accelerate the country’s tourism agenda.

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Through its careful examination of the forces shaping the evolution of Gulf societies and the new generation of emerging leaders, AGSIW facilitates a richer understanding of the role the countries in this key geostrategic region can be expected to play in the 21st century.

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